We're organizing and locating BreakTheMatrix right in the center of Hollywood. Why Hollywood, you might ask. Isn't that the heart of darkness? A gaggle of silly liberals and socialists, with a few token warmonger conservatives thrown in for "balance" and good measure? And Hollywood is expensive-- that we know for sure. Why not choose Texas; or Montana; or someplace else where operating costs are cheaper and kindred spirits could be found in numbers? Here's our thinking.

First, we choose Hollywood because it's the center of our worldwide entertainment universe. If we are to build a successful media and entertainment company, BreakTheMatrix radio and television need to be where the action is. Our business plan is to take our news and entertainment content "off-- Internet" and out to a mainstream American audience. Hollywood is the place; it's where mainstream content comes from; so this is where we need to be.

Second, we choose Hollywood because this is where the talent is. Here, in Hollywood, we're surrounded by creatives, and new people arrive every day from all around the country who want to become a part of the entertainment community. We're here because our business is here. Hollywood is an industry town-- and we will be operating in that industry.

Third, we choose Hollywood because the resources and technologies are here. Our mainstream content offerings must be cutting edge if we are to succeed in a highly competitive entertainment marketplace. We will need the newest; the freshest; the best. Hollywood has the creative capital, and we must be creative. Resources; tools; technologies-- this is where we find such things.

So are you convinced yet-- about Hollywood as the place to be? We are.